Are you looking for ways to optimize your Instagram bio link for more traffic?
Want to promote multiple links on Instagram but don’t know where to start?
Then, this blog post is for you.
By now you should know that Instagram only allows you to have one link in your bio.
This “one bio link” rule seems to be effective in preventing people (and bots) from spamming IG bio with links.
However, this also presents a challenge for authors, marketers or bloggers, like you and me, who want to direct audience to many different pages.
Constantly changing Instagram bio link when you’ve something new to share can be a daunting task.
“Wouldn’t it be great if you could add more links in your Instagram bio to drive traffic to blog posts, stores and other social profiles?”
Fortunately, it’s easy to fix. All you need is using the RIGHT tool.
In this article, I will show you some of the best Instagram link in bio tools that allow you to side-step Instagram’s “one link in bio” limitation, generate more leads and boost your site traffic.
Related reading:
- 7 Best Time-Saving Instagram Scheduling Tools
- 10 Best Instagram Tools to Help You Get More Followers
- How to Create Animated Instagram Stories in Less Than 1 Minute
Why Should You Add Multiple Links to Your Instagram Bio?
Think about the possibilities!
As a blogger or small business owner, you’ll be able to direct followers to specific content, such as:
- Blog posts
- Facebook business page
- Pinterest account
- Newsletter signups
- A podcast episode
- YouTube videos
- Product page
- Donation button
- Online stores
- Free course, free book or any downloadable content
- A sale event
- Other social media accounts
— And ANY link you want!
So, if you’re just using a simple link to your website homepage, you’re missing out on a tremendous opportunity.
Are you ready to supercharge your Instagram bio link?
Let’s dive in.
Best Link in Bio Tools for Instagram
Here’s a list of tools that lets you create one unique, clickable URL which links to multiple directions.
You only get one shot at making a good first impression when someone clicks on your link, so let’s make it count.
1. Metricool SmartLinks
Metricool’s SmartLinks is the only link in bio tool you need for all your social networks.
With Metricool, you can quickly create a customizable page that beautifully displays the links you want to share with your followers.
Take advantage of Metricool SmartLinks and create a single clickable link that contains all the links you want to appear on your social profile. This way, you can drive your followers to strategic content, increase visits, engagements and conversions.
You can add links to your Instagram images, TikTok videos, blog posts, email, forms, sale pages, website, Shopify, YouTube, LinkedIn, Twitter, Pinterest…wherever you want!
Customizing your own unique SmartLink is pretty easy. And it’s free! Get your free Metricool SmartLink here.
- Make your own design from scratch or use one of the pre-designed templates.
- Customize the URL of your SmartLink, mtr.bio/yourname
- Add a logo, name, and description
- Customize the background, buttons and the grid of the images
- Add as many buttons as you like and link your images, videos and posts
- Copy your unique and personalized link and paste it in your social media bios, email signature or anywhere that allows you to click.
Metricool offers a $0, Free Forever plan which allows you to create One Smart Link with profile photo, name, description and unlimited buttons. If you want to analyze your performance- see how your buttons, links and images work, then upgrade to their premium plan, starting at 10 € per month.
Koji’s “link in bio” profiles offer deep customization, 4K video backgrounds, and an app store with hundreds of free add-ons that let creators collect Tip Jar payments, sell products, host their own AMA and more. Koji’s platform powers unique monetization and engagement opportunities anyone can take advantage of right inside of the social networks they are already using.
Key Koji features:
– all features are 100% free to use, there are no paid plans
– hundreds of mini-apps to add to your profile
– no fees to withdraw money or collect Tip Jar payments
– the ultimate dashboard for creators
– Koji profiles integrate with custom domains, Google Analytics, Facebook & TikTok Pixel, Mailchimp and more
– 24/7 support
Supercharge your link in bio today with Koji. You can create and customize your own unique bio link (koji.to/yourname) and promote your content all in one place. Koji is 100% free to use!
3. Hy.page
Hy.page is a must-have tool for any content creator who wants to monetize Instagram.
In a few easy steps, Hy.page allows you to create a unique and easily-customizable page, that beautifully displays all the important links you want to share with your audience.
One distinguishing feature is that you can generate revenue straight from your bio link without paying fees.
In a single URL, you can sell digital products, memberships, subscription content, accept donations and custom requests from your fans.
Making money on Instagram has never been this easy!
You don’t need a website and you no longer need to rely on platforms such Gumroad or Patreon to accept payments.
Hy.page does it all.
Hy.page is a simple and seamless way to sell ebooks, videos, audios, documents, images or any digital content. This tool will handle everything from payment to security, user access and product delivery.
It’s also a great alternative to Patreon, Buy Me a Coffee and Ko-fi.
Your fans are now able to support your work, sign up to your email list and subscribe to your membership directly through your Instagram bio link.
And most importantly, Hy.page does not take a percentage of your revenue! You keep 100% of your earnings.
Whether you’re just starting out or scaling your business up, take advantage of Hy.page free tool and start collecting emails and making money directly from your bio link. It’s free!
4. Sked Link
Sked Link is the most easy and powerful tool in optimizing your Instagram bio link.
Use Sked Link as your Instagram bio link so you can direct visitors to more than one destination such as your blog posts, products, website, email opt-in etc.
It’s a rather simple tool but it has everything you need to design an impressive landing page.
- Upload your profile picture
- Include a welcome message on your page
- Choose the button text, font and color
- Add as many links as you like
- and more
What makes Sked Link different is the built-in live preview. With this handy feature, you can see the preview changing instantly on the right as you’re adding elements to your page.
It also allows you to create a personalized page by adding a mini-bio, welcome message or introductory text to capture your audience’s attention, show them who you are and how you can help them.
Not only that, you have the option to add your Facebook Pixel and Google Analytics ID. By doing this, you can monitor and track traffic from Instagram effectively.
One unique feature of Sked Link is the Instagram gallery display. It helps you to add your Instagram feed in your customized link. When someone clicks any of your Instagram images, you can direct them to a specific page.
The best part? It’s 100% free.
If you’re an existing user of their Instagram scheduling tool, Sked Social, you can remove Sked Link branding, for no extra cost.
Get started with Sked Link for free here. If you want to test out all Sked’s features (IG auto-posting + remove Sked Link’s logo), you can sign-up for a 7-day trial.
5. Shorby
Shorby makes it easy to share multiple links in your Instagram bio.
It is the perfect solution to the “one link in bio” limitation. Allowing you to put all the links you want to share on one neatly-designed custom Instagram link profile.
That’s mean you can now have multiple Instagram bio links.
Shorby is easy to use.
Here’s how it works:
1. Create a Shorby Link
To start, sign up a free account with your email ID. And Shorby will prompt you to create a beautiful micro landing page with rich links to your best content.
You can add multiple links that send your followers to a blog, affiliated links, website, online store, social networks, messengers, podcast, YouTube, discounts, events and anything you can think of!
To make your page stand out from the crowd, take a moment to customize it by adding elements such as custom button and backgrounds, GIFs, videos, animated Avatars, text blocks, icons, catchy headlines, and rich links.
2. Add Shorby link to your Instagram Bio
Once you’ve done designing, the most important step is to add your Shorby link to your Instagram bio.
Simply copy and paste the URL into your Instagram bio and leave it forever. It’ll be visible for all your visitors instantly, and start directing your audience to specific content automatically.
What’s more, you can swap, change and add as many links as you want, as often as you like.
That’s it. When you’re ready, let your Shorby link works for you.
3. Track link clicks
You can also see your real-time analytics on the Shorby dashboard, track clicks and traffic to improve your Instagram strategy.
4. Retarget your audience
For sellers, bloggers or affiliates who’re promoting business on third-party websites like Amazon, Patreon, Clickbank, this retargeting feature is especially useful.
Allowing you to retarget those who clicks the custom link you create with ads, and make more sales.
You only need to setup it once, add any links you want to share and Shorby will take care of the rest.
Nothing beats Free Premium tools. So If you’re looking to get the most off your Instagram bio link, I’d suggest taking a test drive with their 5-day trial.
6. Smart.bio
Tailwind’s Smart.bio is my favorite tool for optimizing Instagram traffic.
Here’s an example we made using Smart.bio:
When someone clicks on the Bio-Link on my Instagram, they will come to this cool landing page, offering multiple choices to my followers to help them discover all of my recent content.
With Smart.bio, you can create a branded link (for example, smart.bio/thinkmaverick) as your Instagram link and display all your channels: courses, lead generation page, email lists, promotion, online store, blogs, websites, other social media, chat line links etc.
Aside from adding static link buttons, you can also include clickable feed images on your Smart.bio. All you need to do is drop a link into your latest Instagram post and it’ll automatically appear in your Smart.bio feed. This means you no longer need to change your bio link again!
This is particularly useful for promoting products, services and blog posts – users can scroll through your Instagram feed, click on any image that interests them and they’ll be taken to the specific content.
In addition, you can also customize:
- Your page title
- Your button colors to match your brand
- Your static link headers, including with emojis
- Your CTA (calls to action) buttons for each of your Instagram post image
As if that’s not enough, Smart.bio allows you to see analytics in real time. You see your results, learn what’s working with data such as total visits to your Smart.bio link, total link clicks and click-through rate of your content.
You can access all these features for completely free, forever!
Get started with Smart.bio for free here.
If you like to schedule your posts and automatically update your Smart.bio page with new post links as soon as they go live on Instagram, you can upgrade to their Plus Plan.
This paid plan offers many powerful options to help you plan your grid, auto-schedule posts, Stories and videos, find the best hashtags, monitor comments, track results, all with one tool!
There is a free trial of Tailwind, you can test out this tool and schedule for free up to 30 Instagram posts.
7. C8KE
C8KE is a totally free Instagram link in bio tool. With C8KE, you can get more out of your bio link by creating a unique landing page that features important links, social networks, shoppable photos and videos.
It’s easy to use and fully customizable. You can quickly create your own unique link-in-bio mobile website in minutes – customize your profile picture, background, font, layout, color and more.
What’s particularly great about C8KE is its Shoppable Gallery feature- create a shoppable gallery of photos and videos on your landing page. This way your audience can easily discover your content, get inspired and shop all in one place.
Want to promote affiliate products or services?
Simply link your posts or videos to your third party affiliate networks, such as Amazon affiliate, Skimlinks, Shareasale or Viglinks account. You keep 100% of your earnings. C8KE doesn’t take a percentage of your affiliate sales.
Key features:
- Shoppable posts
- Search bar function
- Website Widget – Embed your C8KE landing page into any website, blog or product page.
- Create a custom landing page and add all important links in one place
- Get in-depth reports on page views, post views and link clicks.
8. Liinks
Liinks is “Not just another link tool 😩”It’s is an affordable landing page for your links, with added super powers! ✨
If you can’t find a simple tool that can both:
a) Build a landing page for your links, with a nice background, social icons, logo and short bio.
b) Connect to Instagram to automatically add links from your post captions.
Then look no further!
There are tools out there that do one of these two things, but nothing that does both in a simple, clean and affordable way.
With Liinks you get all this and more, 100% free:
🎩 Clean & elegant link page
📌 Pin your important links to the top of your page
👤 Add your social links
💃 Customize your page with a logo & tagline
✨ Customize link colors
📊 Track page views & link clicks
💸 100% Free
Want to get even more out of your Liinks page? You can upgrade to Premium anytime for just $3/month and get all these extra features:
🥳 Make your page pop with custom backgrounds, fonts and styles
🖼️ Add thumbnails and descriptions to your links
✏️ Customize your display name
📅 Schedule links to be added at a later date
📸 Auto-publish links from Instagram
👉 Temporarily redirect your Liinks page to another website
🎉 Draw attention to your links with an eye-catching animation
👾 Add Facebook Pixel integration
And plenty more…
The UI is clean, minimal and functional, and provides enough configuration options that you can make your page feel unique, but not so much that you get overwhelmed.
The Instagram connection is super handy if you find yourself frequently updating your link to reflect the content of your posts.
Use Liinks to create and customize an elegant landing page for your links. Connect with Instagram to automatically add links from your post captions to your page. It’s simple, fast, and affodable. Try it Now!
9. Linktree
Founded in 2016, Linktree is often considered the first company that comes up with the idea of using one clickable URL on your Instagram bio to link to multiple places.
Linktree has been using by celebrities like Alicia Keys, Red Hot Chilli Peppers, and Pearl Jam. Big corporates including Expedia, Qantas and Red Bull have all found and used Linktree to optimize their social media presence.
Just like Sked Link, Linktree offers a $0, Free Forever plan which lets you quickly add unlimited links to a single Instagram account.
Here’s how it works:
- Create a free account on Linktree.
- Share as many links as you like with Linktree.
- Then, you’ll be given a custom link, paste it to your Instagram bio.
- Done. When someone clicks on your Instagram bio link, they’ll see a page with multiple links that you create- link to popular blog posts, email signup, products, Amazon store etc.
Additionally, you can track how many clicks you get on each of your links with their free plan.
To remove Linktree logo as well as unlock premium features, you might want to upgrade to their PRO plan.
Three things great about Linktree PRO is that (i) you can schedule your links to go live in-line with scheduled posts, (ii) fully customize your Linktree titles, colors, fonts and button styles, and(iii) retarget your Linktree visitors on both Facebook and Instagram.
If you don’t mind having Linktree branding on your Instagram landing page, you can use Linktree for free. To enjoy all premium features, get their PRO plan at $6/month.
10. Lnk.Bio
Lnk.Bio is another simple yet powerful tool to get the most out of your Instagram bio link.
At first glance, it might look similar to Linktree. But it’s different.
Instead of getting a branded URL (like Linktree), the free version of Lnk.Bio will give a random unique URL.
Apart from that, they’re using the official Instagram API. So you don’t have to reveal your password in order to use this tool, making it a great solution for agencies that manage multiple client IG accounts.
Here are the other things that you can easily do with Lnk.Bio:
- Create a personal URL (paid plan)
- Cross-link all your social profiles
- Add unlimited links to your landing page.
- Link tracking and stats (paid plan)
Lnk.Bio is free to use. However, you’d like to get a custom link and track your link’s performance, you’ll need to upgrade to their paid plans start as low as $0.99/month. To remove Lnk.Bio footer and logo, a one-time payment of $24.99 is required.
11. Link in Profile
Link in Profile is a little different from other companies on the list.
Instead of creating a landing page with your links, texts or images, Link in Profile will pull images from your Instagram post. Then, you can add a link directly to the specific photo, and send your followers to where you want them to go.
Post a photo of your new product, blog post, giveaway etc to your Instagram account.
Next, use Link in Profile to add a link to your Instagram media caption. When your followers click the link in your Instagram bio, they’ll see your Instagram photos. Once they click the one they’re interested in, they’ll be taken directly to the particular content.
You can use it to link to your latest blog post, affiliate links, Etsy store or shop page.
Sign up a 30-day trial before commit to their subscription at $9.99/month.
12. Linkin.bio by Later
Linkin.bio makes it exceptionally easy for both sellers and shoppers. Sellers can drive more traffic and revenue from Instagram. And your audience can easily shop online by scrolling through your Instagram feed.
Here’s the thing: Most Instagram bio link tools will send visitors to your online store or website where customers are required to search for the product they’re looking for. Unfortunately, many shoppers will leave your store even before they find the item in question.
Linkin.bio eliminates this redundant step – bring your potential customers straight to the specific product page right away when they tap on your Instagram images.
Here are some of the main features of Linkin.bio:
- Add multiple links (up to 5) to each Instagram post
- Link individual Instagram posts to specific articles, websites, videos, product pages, online stores etc – without changing the link in your bio
- Connect your Shopify store and tag products in posts
- Track clicks and pageviews from Instagram posts
- Measure ROI in Google Analytics with UTM Tracking for Instagram
- Schedule your posts with links on Later
As you can see, this advanced Instagram bio link tool allows you to turn your Instagram feed into a clickable, shoppable landing page.
I’d say it’s more suitable for online sellers, affiliate marketers or businesses who have a product to sell and are already making money from it.
To access this great tool, you’ll need to get their Business plans which start at $19/month.
13. Leadpages
This is a more professional way to create a super-powered Instagram bio link with a lot of flexibility.
Unlike other tools which offer limited functionality, Leadpages gives you full control over your landing page. It’s not your typical link in bio tool, but rather a full-fledged landing page generator that allows you to make your own mobile optimized page!
If you don’t have your own website yet, you can even host your landing pages on their platform at no extra charge.
Yes, I admit. It’s easier to use an Instagram bio tool like Linktree or Lnk.Bio, but chances are your page will look like just another ordinary template used by many other Instagrammers.
So if you’re serious about building an Instagram landing page that reflects your brand, in the long term, Leadpages is well worth the investment.
With its intuitive drag and drop page builder and ready-to-use templates, you can easily create a fully customized page with your own logo, branding, footer, navigation bar, and any other branding elements, in just a couple of minutes.
Here’s how it works:
- Choose a conversion-optimized, mobile-responsive template that suits your brand.
- Customize it by adding texts, buttons and links you want to share with your audience.
- Publish your landing page.
- Add your custom URL to your Instagram Bio.
Your audience will see the landing page that you’ve just created when they click the link on your Instagram bio.
With the easy-to-understand analytics dashboard, you can do A/B testing to further optimize your landing page and marketing campaigns
Leadpages offers a 14-day free trial if you want to test out this tool. Their standard plan is available for $25 per month where you can create unlimited landing pages, unlimited traffic & leads and get a free custom domain name.
Conclusion
There you’ve it, 10+ best link in bio tools for Instagram to optimize your Instagram Business profile and make a stronger first impression.
Since Instagram bio link is most often overlooked, it’s your opportunity to craft a compelling Instagram landing page to optimizes your Instagram traffic with clickable links, messengers and social networks. Most importantly, drive more traffic, leads and sales to your website, blog or online store.
Make full use of your Instagram bio link, it’s the one and only link you get on Instagram.
Each tool offers different benefits and features. So hopefully with this list, I can help you choose the right tool for your Instagram bio.
Want to learn more on how YOU can achieve Instagram greatness? Watch this 100% free webinar to learn some insiders tips and secrets!
What do you think of these Instagram bio link tools?
Which apps do you use for creating Instagram landing page?
Did I miss out your favorite bio link tools?
Feel free to leave your comment below.
Related reading:
- 10 Best Instagram Tools to Help You Get More Followers
- 7 Best Time-Saving Instagram Scheduling Tools
- How to schedule Instagram Posts like a boss
- How to create Instagram Stories Images for your business
- How to Create Custom Instagram Highlight Covers in less than 5 minutes
- How to Post GIFs on Instagram
- How I grow my Instagram from 0 to 5000 Followers in 5 months
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