March 2012

How To Become A Trusted Authority In Your Niche

What do Oprah Winfrey, Richard Branson and Deepak Chopra have in common? They are all percieved as the ‘trusted authority‘ in their field. One of the biggest local marketing strategies you need to master is the ability to have yourself recognised as a trusted authority. Why? Because t
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What Is Branding and Why You Need Your Own Personal Brand ?

  We all know that a company brand is a basic marketing pillar, but do you know why you need your own personal brand? It isn’t just business owners that need a personal brand, but even those who represent a company. Too many people fail to recognize the power of personal br
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“The Business of the 21st Century” Robert Kiyosaki

Just to make sure we’re all on the same page, I need to declare that we are living in the information-age. The reason I say this, is because most people are still living as if we are still in the industrial-age; they may know we are in the information-age, yet still trying to do
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